Home Services · Website Design
A residential plumbing business in Johannesburg
Challenge: The business had a dated website that did not explain its service areas, guarantee or response times. Customers were calling the wrong numbers and the site did not work well on mobile, where most enquiries came from.
Solution: We planned and built a mobile-first website with a clear service list, honest service-area information, a simple enquiry form and prominent call buttons. The new structure made it obvious who the business served and how to get in touch.
Result: 3x more monthly enquiries
Read the full case studyProfessional Services · SEO
A small accounting practice in Cape Town
Challenge: The practice served small businesses but was not appearing for the service and location searches customers actually used. Its pages were thin and repeated the same text, giving Google little to rank and customers little to trust.
Solution: We prioritised a clear page for each service, added genuinely useful content explaining who each service was for, and improved internal linking and technical foundations. The focus was on matching search intent, not chasing generic keywords.
Result: From page 3 to top 5 for priority searches
Read the full case studyHome Services · Google Ads
A landscaping company in Texas
Challenge: The company was spending on Google Ads but receiving few suitable enquiries. Most clicks landed on a generic homepage that did not explain the services or service areas, and the campaign was set up around broad terms that attracted the wrong visitors.
Solution: We rebuilt the campaign around specific, high-intent searches, created a dedicated landing page for each service, and set up conversion tracking on qualified enquiry form submissions — not just clicks.
Result: 61% lower cost per qualified enquiry
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